The Project
A seasonal holiday market installation for the Scuola space at Eataly Flatiron, transforming the room into a retail destination within an existing architectural framework.

The Approach
We developed a retail and experiential design concept that works around fixed elements, creating distinct zones within the space. Ceiling installations with natural materials, integrated campaign visuals, and curated market displays introduced rhythm and clarity, guiding guests through a layered, immersive environment.

The Result
The space became an intimate holiday market experience. Through seasonal installations and experiential retail design, the project supports both atmosphere and function, creating a cohesive, engaging environment for holiday shopping.